Let me take you back to where my business really began: It started with a book. Not a lead magnet. Not a brand play. A book that documented the proprietary methodology I’d been using to get clients real results. From that one asset, I built everything else:→ A college-accredited course→ A certif...

Most book publishing companies or book writing websites will not tell you what I am about to share in this newsletter. Either they are not very good at coming up with ideas about leveraging your book, or they want you to buy their expensive marketing services that rarely work for nonfiction auth...

  When I started my publishing company, WoosterMedia, ten years ago, I helped people write books through self-publishing, traditional book deals, or ghostwriting. That is where my service offerings began and ended: a published book. It was a great business, but it felt hollow to me.🤔 Because . ....

  In 2018, I gave away everything I knew for free in a lead magnet. Why? Because I knew it would convert into business. People don't pay you for what you know; they pay you for implementation and insights.  It worked. The lead magnet + referrals built me a 6-figure business. No marketing spend...

  Welcome to this week's edition of “Your Mindset To Millions” where we discuss how to monetize your expertise through book publishing, speaking, programs and entrepreneurship Hi, I’m Patricia. 👋 My superpower is helping people package their expertise and knowledge into books, courses, speeches,...

Welcome to the first edition of “Your Mindset To Millions” where we discuss how to monetize your expertise through book publishing, speaking, programs and entrepreneurship. Author Mistakes 101 People with amazing expertise and enviable LinkedIn profiles are putting their names onto books that do ...