Patricia Wooster's Newsletter for Writing & Publishing Books

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Your Weekly Insights

A newsletter discussing how to monetize your expertise through book publishing, speaking, programs and entrepreneurship.

Tags: marketing

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Giving It All Away For Free

In 2018, I gave away everything I knew for free in a lead magnet. Why? Because I knew it would convert into business. People don't pay you for what you know; they pay you for implementation and insights. It worked. The lead magnet + referrals built me a 6-figure business. No marketing spend...

Oct 07, 2024 bookwriting leverage marketing

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